Li Ning Co Enters Badminton Market
Reporters came to Lanting Pavilion.
Jun Ye badminton
The company is busy with its employees.
Badminton
。
"The products that are being processed are worth 2 million yuan, which is the order that Li Ning Co has just made."
Fu Junhong, chief executive of the enterprise, said.
It turned out that last year,
Li Ning Co
We should formally adjust the development strategy of enterprises and March from sports apparel to ball games.
After investigating the badminton production enterprises with a certain scale in the whole country, Li Ning Co has locked its cooperation vision in Jun Ye badminton company.
In May last year, Li Ning Co sent people to Jun Ye badminton company to sign a cooperation agreement. In that month, the first batch of 2 million yuan order went down to the enterprise, and the market showed a good response.
Now Li Ning Co will make a list of 2 million yuan to Jun Yu badminton company every month, and hopes to open up a production workshop for the production of Li Ning Co.
Fu Junhong said that badminton quality evaluation criteria include four indicators, flight stability, landing distance, endurance and appearance.
A good badminton requires the placement point to be controlled within 30 centimeters, and the error between the same batch of balls can not exceed 0.1 grams.
The badminton exported to a cabinet in Malaysia recently by Jun Ye badminton company has 12000 dozen, and the quality of all balls is 4.8 grams. This quality is amazing to foreigners.
Now, Jun Ye badminton company occupies 25% of the high-end badminton market in the country, such as Japan's MIZUNO and other international brands have cooperation with Chun Ye company.
Customers from South Korea, Singapore, Malaysia, Germany, Britain, Denmark and other countries have large orders every month. Because of the limitation of production capacity, enterprises have to distribute them to customers according to their output.
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