Reshape "British Tailor Street" Savile Row

Twenty years,

It's like a tailor's shop with private gentlemen's club, opaque windows, snobbish salesmen and customers with silvery hair. That's the impression Savile Row gives us.

Customized

The quality of the year is high.

The reason for its popularity, but since 80s,

The quality is no longer so important.

There are endless brands of high-end garments, such as Tom Ford, Giorgio Armani, Ralph Lauren and so on.

In front of Savile Row, there is only one choice: either as the times evolve, or decline.

Now there are several "big names" on Savile Row have disappeared, but there are still some shops are thinking about how to keep pace with the times. They are no longer satisfied with opening a custom shop, they want to become a brand.

Savile Row spokeswoman Mark Henderson said: "we are trying to pition from a dying craft based industry to a luxury brand.

Like all great brands, we are built on superior technology, and the quality of our products is excellent. "

Like Richard James, Spencer Hart.

Their predecessors are similar to the Custom Stores on Savile Row street, and now they have successfully pformed into lifestyle brands.

Anderson &Sheppard is developing towards a more professional direction, striving to provide more professional services to customers.

Now some custom shops on Savile Row street have begun to expand the Internet business, some have consulted with luxury brands or interviewed business cooperation, and some have introduced innovative and environmentally-friendly fabrics to attract more and more consumers.

They all hope that Savile Row can be passed on from generation to generation.

In the future, customers of Savile Row will no longer be the "old men in Western suits". They will usher in more different types of guests, hoping that consumers' enthusiasm for Savile Row will continue to last.