Wild Olympic Marketing Co Operation SHOU China Star Sky

Yesterday, the signing ceremony and news conference of Jinjiang sports brand wild force and SHOU, China Star strategic cooperation were held at Xiamen International Seaside Hotel. The three sides will work together to create the official website of the 2008 Beijing Olympic Games China team.

Lin Shaoxiong, President of wild power (China) Co., Ltd., Shi Lili, general manager of Southern China SHOU, and Cao Yong, general manager of China starry sky, attended the signing ceremony yesterday.

It is understood that the official website of the China team is the designated network media for the relevant information release of the Chinese Olympic delegation, and the majority of netizens can directly participate in the Olympic interaction through this platform.

"SHOU is the exclusive network partner of the Beijing Olympic Games. It has abundant exclusive resources in the Olympic report, while the Chinese Olympic star is the network operator of the Chinese Olympic Committee and the State Sports General Administration. All the information of the Chinese national sports team will be released through the Chinese Olympic star."

Lin Shaoxiong believes that wild power is a young brand. With the help of the Internet, we can better communicate with the new generation of consumers and convey the branding spirit of "advancing bravely" to consumers.

"After the 2008 Beijing Olympic Games, we will continue to increase cooperation with the Internet media."

Lin Shaoxiong said.

In addition to fully displaying the brand spirit of "advancing bravely" through the official website of the China team, the wild force will also unite SHOU and China Star to carry out offline activities.

It is understood that at present, wild force has jointly developed a series of souvenirs of China team with SHOU and Hua Ao Xing Kong.