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Peony Bed Net Red Explosion

2012/9/30 15:18:00 10

Peony FlowersSheetsOld Brands

 

Recently, a seal was printed.

Subshrubby peony flower

The "Ming Guang" bed sheet has become popular in every major network in China.

The incident was caused by a netizen who complained to micro-blog that his cat had broken his earphone and had a headset photo on the bed.

Who knows, this bed sheet as a background has been booming online, and micro-blog has been forwarded more than 30 thousand times in a few days.

This classic bed sheet has been used by almost every family, and some of them are still in use until now.


It is reported that this "national"

Sheet

"The original Shanghai min Guang sheeting factory started production in the late 70s of the last century, and used double strand weaving technology to mercerizing. The designs used traditional jubilant elements such as peony basket, Phoenix, swallow and so on, with orange, red and blue tricolor until the beginning of 90s.

Each batch of sheets is issued every month, and the number and date of production are printed with red ink on the back corner.

In 1988, this newspaper introduced the "Ming Guang" brand sheets with the theme "peony flowers in Baihua garden".


Today, "Min Guang" has become an old brand of Shanghai Textile Leader's home textiles, and the civilian light sheet has witnessed Shanghai.

Spin

The most brilliant era.

Although the factory has moved out of downtown Shanghai to the outside, it still uses the original style, color and material, and even the manufacturing process has not changed.

What is even more unexpected is that this old bed sheet still accounts for 20% of the total sales of the civilian bed products.

In order to start the time-honored brand, the leading home textile company also opened online stores.

Recently, online shops are booming, selling hundreds of sheets per day.

In physical stores, the number of customers who came to look for "national sheets" suddenly increased.


Although the only three sheets of floral sheets are different from the home textile market that is now in the form of five piece sets and seven piece sets, but because of its wear-resistant, smooth and smooth appearance, bright colors, long wash and elegant patterns, many old customers still have the names of them.


Many netizens said that the national bed sheets were not beautiful, but they were "cordial".

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Peter Millar

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