When You Shop, You Should Pay Attention To Your Name.
In the case of not providing a real name, it is important that you want to get the net name (that is, the nickname on the C2C platform).
Net names are of great significance when they are taken, which makes people read well and remember well.
Letters and numbers are harder to remember than Chinese characters. If you want to do business with foreigners, it's another matter.
Shop names must be in line with the commodities in operation. They must reflect the business characteristics of the shops and make it easy for consumers to identify the business scope of shops and produce desire for purchase.
The name of a shop relates to the probability that your shop will be picked up by others.
Users enter Taobao search, most of them are input the names of things they want, such as men's wear, women's wear and other keywords. If your shop name contains such keywords, it can be searched by others.
For example, "
Fashion ladies
Popular frontline, including fashion, women's clothing, fashion and other keywords, of course, at different times can be appropriate to add some advertising slogans, such as "discount, promotion,"
Valentine's Day
"And other words are also necessary.
For example, a family is mainly clothing.
Luggage and bags
And children's toys shop, according to the general method, take the name of fashion cottage as the priority.
However, if you open a shop is not the ultimate goal, and you want to set up a website within a certain period of time, you must consider the future name of the store unless you want to come back in a few years.
At the same time, in the future business process, in order to meet the needs of the new situation, we can not say that there is no possibility of changing other commodities.
To integrate these factors, we need to take a neutral, geographical name and name that can attract attention from others.
Online shopping reputation is the most important, if your online store credit is very high, it may be reflected in the shop name.
For example, in the shop name includes "100% praise", "crown seller" and so on.
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The direct criterion for measuring store design is the quality of merchandise sales. Therefore, making customers the most convenient, intuitive and clear touch is the primary objective.
When receiving a store interior design task, we first need to analyze the form and nature of the merchandise sold by the store, with the purpose of making use of various human design elements to highlight the shape and personality of the merchandise, but not to win the competition.
The analysis of commodities can start from the following points.
First, the size and type of commodities: how large the size of similar products varies, for example, there are both huge piano and delicate harmonica in the musical shop, and the goods in bookstores and optician stores are basically the same.
This kind of amplitude of variation causes different sense of space, and the products with large change range are rich in display, but it is also easy to cause confusion. When designing, we should emphasize order and reduce artificial decoration elements.
Goods with a small change range are arranged in neat order, but easy to fall into monotony. When designing, they should pay attention to changes and increase decorative elements.
Second, the shape of the commodity: the shape of the same commodity changes much, the space feels lively, but it is also easy to mess up, such as a toy shop.
If there is little difference in the image of the merchandise sold, attention should be paid to changes in the design space, otherwise it will make people feel dull.
For example, shoes do not change much with each other, but our common shoe shops are arranged in different categories, which is hard to arouse people's interest.
Conversely, some foreign shoe stores often make full use of the changes in space and display devices to create a lively atmosphere.
In addition, the shape of commodities is also changeable.
For example, clothing stores use models to create colorful images.
Models are often the main elements of a fashion store.
Third, the color and texture of products: the color of antiques and household appliances is grey, and the colors of plastic products and toys are colourful. This requires interior design tones to play a role as a foil, and to highlight the color of commodities as far as possible.
In addition, the texture of a product often shows its charm under specific light and background. For example, the display of glassware must highlight its glittering and plucent features to attract customers.
Fourth, commodity groups and individuals: whether the commodity appears in the form of groups or individuals, has a great impact on the purchase of customers.
Small commodity groups can play a noticeable role, but too much aggregation can also lead to "unsalable" speculation.
Asymmetric group processing will give people the impression of "rush".
As for valuable commodities, only strict restrictions on the number of display can fully display its value. For the commodity appearing in the group, interior design should be accompanied by a lively and prosperous atmosphere. The design of individual products should be pursued with elegant and relaxed style.
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