Subway Economy Roared To &Nbsp, Hidden Underground Huge Business Opportunities.

"When the train rings, gold is worth two." As an internationally recognized "green travel" way, the rapid development of the subway brings not only the convenience of spanportation, but also changes the commercial layout of the city and the inherent consumption habits of the people. In turn, the consumer demand of the consumers brings about a new combination of formats along the subway.

The developed underground economic network promotes the popularity and rewrites the business pattern.

In urban blocks, the degree of commercial real estate development is closely related to the aggregation of spanport facilities. Under the role of rail spanit, various facilities will be concentrated on both sides of the line. A large number of people will be spanported to various areas of the city through rail spanit, stimulating the high-density development of land around the site, forming a number of new urban centers that are mainly residential, business, service, office, entertainment, sports and other supporting facilities. It is precisely because the developed traffic can be spanported by a large number of passengers. In the location of shops, spanportation facilities are also one of the important conditions for investors to develop businesses and operators to select shops. Along with the opening of new lines, the location and the direction of commercial development of the future subway stations will be able to see some of the forthcoming business circles.

From abroad to China, cities are right. metro Finally, all of the construction changed to a commercial leap. The development of Paris subway is the most popular in the world. It not only has the function of spanportation, but also like an underground supermarket. There are many commercial spots in Paris's subway stations, including department stores, clothing stores, shoes and hats shops, perfume shops, etc. In Paris, the operation of shops has long been part of the subway network. Similarly, Japan has developed underground spanportation. There are 87 shops in the underground shopping street in Nagoya district. There are 68 shops in the new CBD underground commercial street of Nagoya station. The subway in New York is relatively old. Although the platform and aisle are narrow, it is not as spacious and bright as that in the Beijing subway. Moreover, the New York subway lines are complex and the rules are various. It is very easy for passengers to recognize the route, but even so, the subway has also become an important part of the business economy of New York's big city.

Once again, the line of sight was brought back to China. More than ten years ago, the location of Tianhe City and the place of Chinese square business circle in Guangzhou were still warm, but in the past dozen years of subway construction, these places have become the hot consumer places for young people. In Shenyang, according to a survey conducted on the business turnover along the local subway line 1, the turnover of business circles showed a full rise, with the highest increase of 58.73% and the lowest of 15%.

Second tier cities increase subway business development to drive three-dimensional business benefits

With the continuous expansion of the city scale, the diffusion of the population to the city has become an inevitable trend. The business opportunities brought by the subway are becoming more and more prominent, which not only shortens the distance between the business circles, but also brings "acceleration" effect to the shopping of the citizens.

However, in view of the current development of rail spanit in China, the MTR pairs Commercial real estate Most of the impact is only on the second tier cities with relatively large population.

For example, in the first tier cities such as the north, Guangzhou and Shenzhen, the Metro business has already begun to take shape. Beijing plans to develop 17 large underground space projects before 2020, which is 3 times the current 30 million square meter area. The Metro businesses in Tianjin, Nanjing, Hangzhou and other second-tier cities are not as good as those in the first tier cities, but they are also unwilling to lag behind and are at the initial stage. The total area of the underground space of Qianjiang New Town Core Area in Hangzhou is 2 million 580 thousand square meters. In Tianjin, the three subway projects in Heping District have made good progress. As one of the "heavyweight" commercial projects in the Nanjing road building economic belt, the main building of the Hutchison Whampoa subway Plaza with a total investment of 1 billion 550 million yuan has been completed. The project is built on the subway line 1 and the Yingkou Road Station on line three. Tianhe project and B block of Anshan road have also entered the basic construction stage. With the acceleration of urbanization, the impact of MTR on urban commercial real estate will be bigger and bigger.

The business circle effect brought by the subway is not only a planar benefit, but also a three-dimensional benefit. It is connected to the commercial and traffic moving stations located near the subway or connected shopping centers and supermarkets. Stereoscopic commerce 。 The construction of the subway provides a possibility and great potential for the "three dimensional commerce" of the city. Although the development and construction cost of the subway is huge, its related underground and adjacent commercial facilities are recognized as a long-term development space.